LOOK-A-LIKE REPORTS

LOOK-A-LIKE REPORTS

Learn more about your customers with look-a-like reports so……You can find more prospects just like them! 

self-service data intelligence directly in your hands

Get to know your customers with our unique report! Dive into important demographic elements such as age, gender, race and more. Instantly upload your list for an insightful portrait of how you can better understand the market potentials available to you. Uncover a new world of possibilities today!

GETTING STARTED HAS NEVER BEEN EASIER

Tap into the power of your best customers and let their data lead you to more like them. By using the data you already have you can identify more people similar to those that already love your brand – making it easier for you to find more loyal customers than ever before! 

Transform your marketing approach

Pivoting strategy based on performance results can help you get the most out of each campaign. With up-to-date, authoritative databases full of detailed information at your fingertips, you can unlock actionable insights about your customers. Leverage this knowledge to save money and maximize the impact of every marketing dollar!

visually see what your customers look like

Use our Look-A-Like reports to discover customer insights you need to make more informed decisions about your marketing. Our 82+ pages of easy-to-understand visuals will give businesses a clear picture of their customers, helping them achieve optimal growth and success.

how to read your report?

The market penetration analysis of each demographic element is presented as charts and tables. This bar visualizes the comparison of the presence of the analyzed attribute (in percent) in your customer file and in the general population of your market area.

FAQ

Review your report, Depending on your objectives, run a search based on your “Best Performers” or “Undecided Prospects” profile. Review the search results and adjust the search criteria, if necessary. For example, you can narrow or expand your search by adding or removing selectors, or change the target geography. Use the insight from the Enhanced Look Alike Report to get the most of your prospect list.

Market Penetration Index (MPI) is a ratio that compares the percent of households in the customer file possessing a specific attribute, and the percent of households in the reference population possessing the same attribute.

We analyze your data on over 30 elements including modeling ones. The more parameters that are built into the profile, the better ability to pinpoint the best customers.

MPI values by themselves are not always sufficient. In some cases an attribute showing the highest MPI may prove statistically insignificant, for example, if the number of records with this attribute is very small.

WHAT THEY'RE SAYING

Aaron Johnson - Johnson & Sons Flooring
Aaron Johnson - Johnson & Sons Flooring
Owner
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Joel Buhr and his team are absolutely fantastic! We use them for our print and all our digital marketing, and I have been nothing less then amazed. He is able to continually produce results month after month....we produced $1.3 Million dollars in revenue on $83,608 of Ad spend with an average 38% profit margin!
Gus Calabrese - Conference Connect
Gus Calabrese - Conference Connect
Owner
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Joel and his team at First Direct are the best! They take today's complex marketing systems and make them easy and best of all customer friendly. Thanks for helping us! You guys rock!
Brandy Perez - Snooze Mattress Co
Brandy Perez - Snooze Mattress Co
Owner
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Can’t say enough great things about Joel and his team. They have been so patient explaining the details of marketing and working with us to get our company up and running. Their design work is always clean and professional. A huge THANK YOU from Texas!
Austin Mariglia
Austin Mariglia
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With ad costs going up it really is important that you get your message in front of the right people...First Direct made it easy to get very targeted, detailed data about the exact target market I was going after.
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