Most marketing metrics aren’t essential to your growth. Reaching the best goals demands measuring something specific. Which metrics do you need?
Take a page out of the book of legends like Nike, Apple, and Salesforce to use positioning and messaging to stand out above the competition!
Get an inside look at how one team can publish more than 100 blogs in one year. Joel shares his vision, motivation, and takeaways from creating the Weekly Vibe.
Wuhan based cosmetics company, Lin Qingxan has more than 300 retail stores and more than 2,000 employees. When Corona Virus hit early February, their sales plummeted by 90%. CEO Sun Laichun had helped the company weather the SARS epidemic in 2003 and knew the best way to go was to be all in on digital marketing and engagement.
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