7 Of The Most Successful Strategies For Brand Awareness
How many people cut their finger and ask for a Band-Aid, not a plastic bandage? Strategies for brand awareness can be this successful.
Read moreConsumer Brand Journey, What’s the Best Way to Start?
Every good brand journey starts with building awareness and interest while solving a problem and prompting action. For TV ads, you only have 30 seconds to do this. With display ads, you must accomplish this mission in a mere 2 seconds. Not only that, your audience targeting must be perfect to meet these objectives. We’re […]
Read more5 Ways to Help Emails Reach People
There are so many things that impact an email’s effectiveness. Often, what matters to the consumer and what matters to the email service are very different things. It’s important to strike the right balance in making consumer and email service happy, as well as reaching your goal in sending the email. So, how can you make sure your emails are opened?
Read moreShould Your Face Be Your Brand Face?
While branding your company most people focus on things like logos, colors, message. Which is all super important! However, in this visual digital world we are living, putting a face to the name (or brand, in this case) is very valuable. For example, pictures with faces in them are on average 38% more likely to get likes and 32% more likely to receive comments.
Read more3 Things To Expect On Social Media In 2021
In the past couple years, one platform after another has adapted a “stories” feature. LinkedIn, Spotify, and Twitter all added stories features in 2020.
Read moreWhat’s Your Customer Journey?
What is a customer journey? The customer journey is the order of all of your customers interactions and experiences with your company and brand.
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